Create campaigns people understand and trust.

holito helps performance marketing teams understand what customers actually want, so your campaigns are clearer, more trustworthy, and waste less budget.

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Instagram ad creative - Original
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Message clarity
3.4
Pain point focus
3.0
Stated goal alignment
3.8
Emotional engagement
2.6
Original
Instagram ad creative - Optimized
User avatar
Message clarity
4.8
Pain point focus
4.7
Stated goal alignment
4.5
Emotional engagement
4.0
Optimized
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Understand, simulate,
convert|.

Listen to what customers actually say, simulate how they'll react to your messaging, then launch performance marketing campaigns that convert better and waste less budget.

Find What Customers Actually Say

Scan 14+ verified sources to find patterns: what customers struggle with, want, and the exact words they use.

Test Before You Spend

Test messaging early with simulations and surveys. Spot confusion and objections before they cost you budget.

Track What Actually Works

Compare simulation predictions to actual campaign metrics. Refine your approach and eliminate wasted spend.

Find What Customers Actually Say

Scan 14+ verified sources to find patterns: what customers struggle with, want, and the exact words they use. Build synthetic personas from real customer conversations.

  1. Scan 14+ Sources: Connect to platforms where your customers actually talk - social media, forums, review sites, and more
  2. Find Patterns: AI identifies what customers struggle with, what they want, and the exact language they use
  3. Build Personas: Process signals into synthetic personas that represent your real audience segments
  4. Ready for Testing: Personas are validated and ready to test your messaging against

Track What Actually Works

Compare simulation predictions to actual campaign metrics. Refine your approach and eliminate wasted spend.

  1. Review Predictions: See how synthetic personas predicted your messaging would perform
  2. Compare to Actual: Match simulation predictions against real campaign metrics
  3. Refine Your Approach: Use learnings to improve future predictions and eliminate wasted spend
  4. Results: Track CTR, CPC, and budget saved in real-time

Test Before You Spend

Test messaging early with simulations and surveys. Spot confusion and objections before they cost you budget.

  1. Create Message Variants: Define different versions of your marketing messaging to test against your audience
  2. Run Simulations: Test messaging against synthetic personas to predict how real customers will react
  3. Spot Issues Early: Identify confusion, objections, and weak points before spending budget on live campaigns
  4. Refine & Optimize: Use insights to improve messaging before launch, eliminating wasted ad spend
New in beta

Meet hollie: Your AI Customer Interviewer

Need to go deeper? On holito, hollie can run structured interviews to confirm what's real and what's just noise, while generating authentic testimonials and quotes you can actually use in creatives.

You're waiting too long

You launch, then wait. Weeks go by while budget burns and you're just hoping it works.

You're watching budget burn

The campaign's live, numbers aren't great, but you can't pull it yet. The budget keeps running.

You want to know first

What if you could test before you spend? See how your audience reacts instantly, not weeks later.

"Combining real customer data with synthetic personas for testing, this is the future of customer intelligence."
Nick Rosa
Nick Rosa
Industry Technology Innovation Director Europe
Accenture

Ready to create campaigns people actually understand?

Test messaging, validate angles, and spot confusion before you launch. Stop wasting budget on campaigns that don't connect.